Marlon Jones (Creative Director & Founder of Society Seven) was tasked with the Creative Direction and campaign for one of the first ever YZY x GAP wholesale pop-up events in Toronto, Canada. This campaign consists of the unreleased blank collection that never released publicly in North America. This photoshoot editorial is an ode to the entire YZY x GAP collaboration and had the mission of displaying the “blank-ness” of the clothes through the openness of the each shot that allows you to truly hone in on the products and its intention being able to be layered.